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Our MBA in Marketing Essentials provides professionals with an overview of the key concepts, theories, and practices of marketing, and equip them with the knowledge and skills to apply these in a business context. The course covers various aspects of marketing, including market research, product development, branding, pricing, promotion and advertising, sales and distribution, and metrics and analytics.
In order to cater to various learning styles BritPathway provides various delivery methods to its learners, which include blended learning, online learning and distance learning, and in-class learning. The learners can choose the mode of study at their convenience.
While this course has no formal prerequisites, it recommends possessing basic business acumen and numerical proficiency for success.
The delivery of all assessments is conducted via the virtual learning environment (VLE). Assignments and research will be submitted via the Virtual Learning Environment (VLE).
By completing a MBA in Marketing Essentials, learners will have the knowledge and skills to develop and implement effective marketing strategies that align with business goals and objectives.
